Many organisations are seeing the benefit of gathering real-life stories from service users, staff and volunteers to effictively showcase the work they're doing. This 1 day course provides an introduction for fundraisers on how to start thinking about using stories in their organisation.
13 February 2018, Cardiff
To give participants an overview of how their organisation can use
stories through examples of existing good practice and making them
aware of the different forms and techniques that could be used to
tell effective stories.
The focus of this course is to introduce participants to
storytelling and how it can be used effectively in organisations.
It will look at different forms those stories could take and
practical advice on how participants could use stories in their own
organisations. Participants will also engage in practical exercises
in script writing and interview techniques. It will hopefully leave
participants inspired to use stories in their organisations and
leave them with practical skills and useful advice for how to get
started in gathering real life stories.
- Have an overview of how other organisations are using stories
- Be aware of different types of story gathering/sharing: Text,
Audio (eg podcasts) Digital.
- Understand different approaches to story gathering:
Interviewing and scripting
- Conduct an effective interview
- How to approach a script
- Understand the ethical considerations of gathering real life
- Have practical advice on how they can use stories in their
- What the next steps to making stories for their organisation
Fundraisers in organisations that are looking for an overview of
how they can use stories effectively.
Lisa Heledd Jones, Director of Storyworks, has had over
12 years experience working with people's personal narrative. She
began on the award winning BBC Capture Wales project, started by
Daniel Meadows in 2001, travelling around Wales running digital
storytelling workshops. She went on to work with fellow BBC Wales
colleague Karen Lewis at the newly established Storyworks unit
within the University of Glamorgan (now University of South Wales)
and in 2012, Lisa, with the support of Karen and the rest of the
team at the University, rolled Storyworks out as an independent
company. Now, with a team of creative practitioners, Storyworks is
involved in a wide range of work whether it be digital stories for
organisations, locative audio as part of a site specific theatre
performance or training teams in the best ways to work with